Don’t keep your sales and marketing functions separate
When you are focused on increasing your revenue, it is absolutely essential that your sales team works closely with your marketing people. Organizing a business is hard, especially as you…
Aim for a consistent, ethical, and accurate brand experience
One area that can create conflict between marketing people and sales teams is branding. This is an area that can cause some challenges. Traditionally, large-scale marketing was wholly associated with…
You Need Sales, Not a ‘VP of’ – So Wait to Build Your In-house Team
If I could offer one piece of advice to founders, it’s this: Don’t hire your own sales team until you hit about $5 million in sales. Until that point, it’s…
What I’ve Learned in 2020: Take it One Day at a Time, Work on Your Self-Awareness… and Stop Doom-Scrolling!
This year has, for obvious reasons, been an extraordinarily challenging year. One thing we’ve all learned is that you simply can’t know what’s coming next. Maybe we all deluded ourselves…
My top tip for entrepreneurs: Don’t start by starting a startup!
The best advice I can give anyone wanting to run a startup is: Do something else first. Specifically, spend as long as you can stand it working for other people. …
How to Get the Highest Leverage for B2B Companies – David “Ledge” Ledgerwood on Digital Agency Insiders Podcast with Tabitha Thomas
Ledge joined Tabitha Thomas on the Digital Agency Insiders podcast to talk about sales strategy, and how to focus your B2B business on the operations and execution needed to underpin…
“10x sales with David Ledgerwood” on Working Without Pants Podcast hosted by Jake Jorgovan
Podcast – “Ledge and his team at Add1Zero use a proven process for a 6 to 7-digit annual growth by providing sales strategy, execution, and ops to their clients.”
David Ledgerwood invited on the CavnessHR Podcast hosted by Jason Cavness
Podcast – Learn more about sales best practices, sales hiring, and how Add1Zero uses these practices to 10x our clients’ revenue.