Stop Customizing Deals and Start Selling Packages
Shorten, simplify, and speed up your selling process by creating and naming packages of your services. Many of our clients worry about pulling together the services they offer into packages. They fear they will no longer be treating every client as unique and that potential buyers might be deterred as…
What I’ve Learned in 2020: Take it One Day at a Time, Work on Your Self-Awareness… and Stop Doom-Scrolling!
This year has, for obvious reasons, been an extraordinarily challenging year. One thing we’ve all learned is that you simply can’t know what’s coming next. Maybe we all deluded ourselves into thinking we could predict the future. But everybody’s answer in 2015 to the question “Where will you be in…
My top tip for entrepreneurs: Don’t start by starting a startup!
The best advice I can give anyone wanting to run a startup is: Do something else first. Specifically, spend as long as you can stand it working for other people. I understand that you have an itch, a belief that you have a great idea that can make for a…
How to Succeed in Complex Solutions Sales
Complex solution sales don’t need to be complex. We’ll help you see the forest for the trees, break your selling process down into its component parts, and make it scalable and repeatable. Be Glad: Your Solution is Not as Unique as You Think Many businesses with complex solutions spend months…
How to Grow and Invest Your Revenue with Integrity
Generating revenue is essential to business growth. Applying ethical and moral boundaries can help you project a brand that you’re proud of, and that is seen as a force for good by customers, employees, partners, and other stakeholders. The best way to ensure you do this is to associate yourself…
Why a Revenue Machine is Essential to Your Business Growth
At the heart of your business should be a revenue machine, a set of systems that drives revenue and enables your company to move forward – and ultimately enables you to do the things you really want to do. When you set out to build a business, you may be…
How to Get the Highest Leverage for B2B Companies – David “Ledge” Ledgerwood on Digital Agency Insiders Podcast with Tabitha Thomas
Ledge joined Tabitha Thomas on the Digital Agency Insiders podcast to talk about sales strategy, and how to focus your B2B business on the operations and execution needed to underpin successful revenue growth. In this episode, Ledge talks about Add1Zero’s creative process to give ugly and disorganized sales workflows a…
Good Leads, Great Leads, and turning Leads into Revenue
Question: What type of leads would you be expecting? People who have expressed need, budget, and interest?
Answer: Add1Zero’s core service starts at the point when a prospect submits their contact information. We call that a Lead. We take Appointments with Leads and we work to convert them to Customers. That means our clients need to provide the Leads, and many times they want to understand more about that. (Read More)